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Etsy Jam

Etsy Jam Episode 40: 6 Tips to Boost YOUR Conversion Rate

Conversion means converting your views into sales. The point is not necessarily more traffic – in fact, you can have less traffic but more sales if you have a high conversion rate. Conversion rate is the most powerful statistic you have in your shop because that’s where the rubber meets the road. The formula for […]

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Etsy Jam

Etsy Jam Episode 39: Kara from ACakeToRemember

In this episode we talked to Kara Buntin from ACaketoRemember. Two years ago Kara made the transition from selling wedding cakes full time to selling DIY cake supplies on Etsy. Join us for an awesome chat where Kara covers time management, pivoting her product line the misguided belief in 99 cent pricing, delivering wedding cakes […]

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Etsy Jam

Etsy Jam Episode 38: Where the Driveway Ends

In this episode, we discuss how to know when you should close your Etsy shop. When is the best time to move on? What do you need to focus on when you do? And how much traffic drives past the end of your driveway? Find out next on Etsy Jam! Why you should NOT close […]