Keywords I Think Are Good Aren't Helping Me
We need to take a look at how you're choosing keywords. That process is key to you getting the best keywords.
Most of the time this comes up, it's because our customer was using ONLY the MarmaMeters to choose keywords. MarmaMeters are GREAT, they fit into a bigger picture though.
We put together the Keyword Decision Tree to share how we choose the best keywords. You see the best keywords for one shop aren't the best for another. They're specific to what is being sold and where it's positioned in the marketplace.
The Gold Standard in Choosing Keywords
This is the Keyword Decision Tree. Start at the top with the MarmaMeter being Engagement of "at least five bars" or better and go down the tree from there. Check out the print version here
If you need some help, send us a message and we'd love to help!
How to Know if Your Keywords Are Working
Need to Find More Keywords?
Of course we can help there too! Go over here to "I Can't Find Good Keywords"